Lyft and Uber both are companies that have managed to revolutionize the entire horizon of the taxi industry.
Both of these companies in addition to a few
others have made it very easy for commuters to travel locally without going
through any hassle or trouble. With more drivers using this form of transportation, will it reduce the number of individuals who need auto insurance? Uber was undoubtedly the pioneer company behind
this idea for an exceptional model way of transportation. But with the passage
of time, other companies also entered the market and Lyft is one of the major competitors.
Frankly speaking Lyft has managed to cause a lot of trouble for Uber as some
passengers say Lyft is better with the quality of the service, rates and the professionalism
of the staff. A few months back, there were problems being faced by Lyft when
they tried to relaunch in Houston, Texas. But fortunately, they have managed to
resolve their issues with the administration and now it appears Lyft will be operating
in the city of Houston soon.
Lyft
has been giving Uber a tough time in dominating the entire taxi market as
discussed in the above paragraph. In case of rideshare in Houston, it will pretty
much be the same. Now that Lyft is in business along side Uber. Uber appears to
be very concerned about its monopoly in the city. When Lyft re-enters the
Houston market, they will probably launch travels at incredibly low rates and
this will cause a lot of road bumps for Uber as they were also compelled to
bring the rates down in order to stay more competitive. So
keeping in view what’s already happening, it appears like both the companies
are in it for the long haul and Uber is going to get a serious blow in terms of
its revenues not only in Houston but everywhere Lyft follows.
There
might be many reasons behind the potential downfall of Uber but the biggest one
among the others is the fact that it has diverted its attentions to other parts
of the world rather than staying focused in the United States. Uber recently
launched its services in India, China, Latin America and different parts of the
Eastern Asia. So may be Uber seems to be more concerned about the new market
where there is little to no competition to beat its monopoly. But regardless of whatever
the reason is behind Uber’s lack of interest, Lyft is developing its business at
a very fast and consistent rate and it is soon going to be a massive transit
company in the country. This holds true not only for Houston but the rest of
the country as well.
The
above argument is evident from the fact that while Uber has diverted its
attention to the rest of the world, Lyft is furiously going after its share in
the entire US market. After re-launching their services in Houston, several
incentives were given by Lyft to its commuters. These included several
different kinds of coupons as well as discount codes to serve as promotional
schemes in order to attract the attentions of the maximum amount of people. As
a matter of fact, Lyft ended up spending a large amount of almost $50 million in
just a month on account of these coupons and discount codes throughout the
different parts of the United States. I wonder how much they spend on their business insurance?
Looking
at the overall US market, Uber appears to be at the verge of declination while
Lyft is moving upwards and forwards constantly. So it may be concluded that
Uber would have to put in a lot of effort if they want to sustain the blow that
is being faced by them in the form of Lyft. This holds true for Houston, as
well as the rest of the United States.
No comments:
Post a Comment